[eBook] How to Make the Most of Amazon Advertising

Marketing Pulse Blog

[eBook] How to Make the Most of Amazon Advertising

10-22-2021

Written by

WITHIN Staff

6 Actionable Steps to Prepare and Launch Your Amazon Ad Campaigns for Maximum ROI

Amazon advertising is always evolving, but there are several fundamental steps advertisers can take to boost campaign effectiveness.

Download our Amazon advertising eBook for a breakdown of types of Amazon ads, the best strategies for running each one, and a checklist of prerequisites you need to maximize ROAS with Amazon Ads.

For more details on the different types of Amazon ads read our How to Start Advertising on Amazon: 4 Key Ad Types and Top Performing Strategies article.

Tagged as

amazon advertising, amazon cpc, amazon ad campaigns

Share this

Written by

WITHIN Staff

Get industry insights and news directly to your inbox.

Thank you. Check your email for details on your request.

Related Articles

Transforming Holiday Shoppers Into Loyal Customers: A Strategic Guide

03-22-2024

Inside WITHIN

Performance Branding firm WITHIN Named as Media Agency of Record for Foot Locker, Inc. North America

03-13-2024

Trends

Preparing For the Major Changes Coming to Gmail and Yahoo Email Requirements

12-15-2023

Client Login

Home

Solutions

Showcase

Resources

Careers

Let's Talk

Privacy Policy

Terms of Service

Fulfillment Policy

Cookie Policy

California Privacy Rights

hello@within.co

Copyright 2024

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie Settings Accept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Necessary
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie Duration Description
__hssrc session This cookie is set by Hubspot whenever it changes the session cookie. The __hssrc cookie set to 1 indicates that the user has restarted the browser, and if the cookie does not exist, it is assumed to be a new session.
checkForPermission 10 minutes This cookie is set by Beeswax to determine whether the user has accepted the cookie consent box.
cookielawinfo-checkbox-advertisement 1 year Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
cookielawinfo-checkbox-analytics 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional 11 months The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
CookieLawInfoConsent 1 year Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie.
elementor never This cookie is used by the website's WordPress theme. It allows the website owner to implement or change the website's content in real-time.
JSESSIONID session The JSESSIONID cookie is used by New Relic to store a session identifier so that New Relic can monitor session counts for an application.
viewed_cookie_policy 11 months The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional
Functional

Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Cookie Duration Description
__cf_bm 30 minutes This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
__hssc 30 minutes HubSpot sets this cookie to keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.
bcookie 2 years LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID.
bscookie 2 years LinkedIn sets this cookie to store performed actions on the website.
lang session LinkedIn sets this cookie to remember a user's language setting.
lidc 1 day LinkedIn sets the lidc cookie to facilitate data center selection.
UserMatchHistory 1 month LinkedIn sets this cookie for LinkedIn Ads ID syncing.

Performance
Performance

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Cookie Duration Description
_uetsid 1 day Bing Ads sets this cookie to engage with a user that has previously visited the website.
_uetvid 1 year 24 days Bing Ads sets this cookie to engage with a user that has previously visited the website.

Analytics
Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Cookie Duration Description
__hstc 1 year 24 days This is the main cookie set by Hubspot, for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
__lotl 5 months 27 days This cookie is set by Lucky Orange to identify the traffic source URL of the visitor's orginal referrer, if any.
_ga 2 years The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gcl_au 3 months Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services.
_gd_session 4 hours This cookie is used for collecting information on users visit to the website. It collects data such as total number of visits, average time spent on the website and the pages loaded.
_gd_svisitor 2 years This cookie is set by the Google Analytics. This cookie is used for tracking the signup commissions via affiliate program.
_gd_visitor 2 years This cookie is used for collecting information on the users visit such as number of visits, average time spent on the website and the pages loaded for displaying targeted ads.
_gid 1 day Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
_hjAbsoluteSessionInProgress 30 minutes Hotjar sets this cookie to detect the first pageview session of a user. This is a True/False flag set by the cookie.
_hjFirstSeen 30 minutes Hotjar sets this cookie to identify a new user’s first session. It stores a true/false value, indicating whether it was the first time Hotjar saw this user.
_hjIncludedInPageviewSample 2 minutes Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's pageview limit.
_lo_uid 2 years This cookie is set by Lucky Orange as a unique identifier for the visitor.
_lo_v 1 year This cookie is set by Lucky Orange to show the total number of visitor's visits.
_lorid 10 minutes This cookie is set by Lucky Orange to identify the ID of the visitors current recording.
hubspotutk 1 year 24 days HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.
IR_gbd session Impact Radius sets this cookie to store a unique ID which is used to identify the user's device, when they return to the websites that used the same network.

Advertisement
Advertisement

Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Cookie Duration Description
__qca 1 year 26 days The __qca cookie is associated with Quantcast. This anonymous data helps us to better understand users' needs and customize the website accordingly.
_fbp 3 months This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
_mkto_trk 2 years This cookie, provided by Marketo, has information (such as a unique user ID) that is used to track the user's site usage. The cookies set by Marketo are readable only by Marketo.
B 1 year This Cookie is used by Yahoo to anonymously store data related to user's visits, such as the number of visits, average time spent on the website and what pages have been loaded. This data helps to customize website content to enhance user experience.
bito 1 year 1 month This cookie is set by Beeswax for advertisement purposes.
bitoIsSecure 1 year 1 month Beeswax sets this cookie for targeting and advertising. The cookie is used to serve the user with relevant advertisements based on real time bidding.
fr 3 months Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
mc 1 year 1 month Quantserve sets the mc cookie to anonymously track user behaviour on the website.
MUID 1 year 24 days Bing sets this cookie to recognize unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations.
test_cookie 15 minutes The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies.
tuuid 2 years The tuuid cookie, set by BidSwitch, stores an unique ID to determine what adverts the users have seen if they have visited any of the advertiser's websites. The information is used to decide when and how often users will see a certain banner.
tuuid_lu 2 years This cookie, set by BidSwitch, stores a unique ID to determine what adverts the users have seen while visiting an advertiser's website. This information is then used to understand when and how often users will see a certain banner.

Others
Others

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
Cookie Duration Description
__pdst 1 year No description available.
_an_uid 7 days No description available.
_dc_gtm_UA-61749619-1 1 minute No description
_dlt 1 day No description
_hjSession_1771567 30 minutes No description
_hjSessionUser_1771567 1 year No description
_nx-nocache session No description available.
6suuid 2 years No description available.
A3 1 year No description
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789+/ session No description
AnalyticsSyncHistory 1 month No description
BIGipServerab44web-nginx-app_https session No description
bounceClientVisit3783c 30 minutes No description
bounceClientVisit3783v 30 minutes No description
dgzsdl08v4 10 minutes No description
IR_11658 session No description
li_gc 2 years No description
tableau_locale session No description available.
tableau_public_negotiated_locale session No description available.
test 1 year No description available.

SAVE & ACCEPT

Powered by

Search

Search
Search

Let's Talk

Marketing Pulse Blog

[eBook] How to Make the Most of Amazon Advertising

6 Actionable Steps to Prepare and Launch Your Amazon Ad Campaigns for Maximum ROI

Newsletter

Related Articles

Transforming Holiday Shoppers Into Loyal Customers: A Strategic Guide

Performance Branding firm WITHIN Named as Media Agency of Record for Foot Locker, Inc. North America

Preparing For the Major Changes Coming to Gmail and Yahoo Email Requirements

Search